Frank M. Waechter, Congrex Switzerland, on the positive impact of event apps like Jujama:
These apps can become associated with the organizer’s name and mission and bring long-term rewards in the form of recognition, involvement, loyalty, and other qualitative metrics that can help organizations gauge the ROE of their event. The idea is that event apps are more than a tool: they are a space for community building, which makes sense given that conferences target communities brought together by a common interest.
We couldn’t agree more and we’re living it every day. We see the impact of our engaging mobile event apps and are continually impressed by our customer’s community building efforts.